CFC’s online raffles are designed to provide celebrities with a unique way of connecting with and engaging their fans to help support the charities and causes that they want to assist. CFC’s netRaffle.org system utilizes patented concepts and technologies to offer fans “Once in a Lifetime” type prizes that yield unprecedented results for the charities that they benefit. While certain items with a relatively high tangible value, such as sports memorabilia and cars, are, in most cases, better off auctioned off for charity, other items, that have an extremely high intangible value and a relatively low tangible value, achieve much better results if they are raffled off for charity.
Celebrities have the unique ability to create "Once in a Lifetime" type prizes that fans will go crazy for and the free and easy access to the media that allows them to easily promote the raffle. Key features of the netRaffle.org model are unique prizes with high intangible value that creates tremendous demand, and relatively low tangible values that minimize expenses. Other key features include low raffle ticket prices, tickets are just $2.00 each with a minimum purchase of 5 tickets, and prizes that;include all expenses, including the winner's tax liability, so that the only cost incurred by the winner is the cost of purchasing their raffle tickets. As a result, even fans with the most modest means can afford to participate.
Moreover third party direct expenses(credit card and data processing fees) amount to approximately 9.5 of the minimum $10.00 transaction and 5.5% of the average $25.00 transaction, leaving, after the 5% Massachusetts Charitable Gaming Tax is paid, approximately 85% of the minimum $10.00 transaction, and approximately 90% of the average $25.00 transaction, for charity
A case in point is New Orleans Saints Quarterback Drew Brees and Saints Running Back Heath Evans. When the Saints made it to Super Bowl XLIV in Miami, they wanted to utilize the opportunity to help their respective Foundations. They decided to utilize netRaffle.org to conduct an online raffle for an expense paid trip to Super Bowl XLIV.
The prize included 4 premium tickets to the game, round-trip airfare for four, 3 night hotel accommodations at the Saints team hotel in Miami, $2,000 for meals and other expenses, an autographed Drew Brees Jersey, a meet and greet with the players, and approximately $5,000 to mitigate the winner's tax liability from winning the prize. The total fair market value of these prizes was $17,000; much of which was covered by raffle sponsors who donated the prize items in exchange for becoming a sponsor of the raffle.
While similar ticket and travel packages were being auctioned off on eBay for approximately $20,000, in six days, the Brees / Evans Big Game Raffle raised $605,000 for charity.Read more…
